Get closer than ever with our Diary Study platform

Thousands of Market Research and UX professionals use our generative AI powered Diary Study Platform to understand people, products, purchases and experiences in the context of everyday life.

 
 
 

 
 

What you can use our Diary Study tools for

 

Day-in-the-life Diary Studies

Day in the life Diary Studies let you virtually walk in the shoes of your research participants so you get a deeper understanding of their everyday lives.

Consumer Diaries

Getting consumers to diary what they consume, purchase and do gives you real world proof of their everyday needs, behaviors and experiences.

UX Diary Studies

Longitudinal UX Diary Studies enable you to remotely research how users and customers experience websites, apps, products or services.

 

 

How our Diary Study software works

Recruit quality Respondents in hours from a global panel of 3 million+ Participants (or bring your own).

Remotely connect with Research Participants in the context of their everyday lives.

Analyse your diary study content in minutes using powerful video transcription and Generative AI tools.

 
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Get closer with our Diary Study App

  • Get closer to participants in every context via our social networking style app.

  • Bring their experiences to life with videos, photos or screen recordings or text.

  • Design flexible tasks and activities for any research scenario.

  • Conduct diary studies remotely in over 25 languages.

 

Go deeper with comments and notifications

  • Interact with participants in-the-moment and quickly build rapport.

  • Question and probe what they share using social networking style comments.

  • Maximise Respondent engagement with push notification reminders.

Indeemo mobile diary study app notification
 
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Capture rich, in-the-moment insights

  • Get closer to the moments that matter through rich, raw unfiltered insights.

  • Immerse yourself in the resonant, reality of their everyday lives.

  • Get a deeper understanding of what they really think and feel.

  • Experience how they act and behave in different contexts

 

 

Run Diary Studies in multiple markets concurrently

 
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We’re specialists in multi country diary studies: our app is available in over 25 different languages.

Transcribe and translate videos with powerful AI tools.

 
 

 
 

Import Interviews and Focus Groups

If you are using Diary Studies as part of a mixed method research approach, you can also import Interviews or Focus Groups from Zoom, Microsoft Teams or your computer and analyse them in minutes using Generative AI.

 
 

Analyse faster: Generative AI Dashboard & Research Repository

Seamlessly collate, organise and store your diary study content in our secure Researcher Repository.

Drastically reduce analysis times with Automated Video Transcription, Keyword analysis and Generative AI tools

Build empathy with clients and colleagues through impactful videos clips that bring research participants to life.

Continuously mine your research repository over time and maximise the ROI on your research investments.

 
 
 
 

 

Testimonial: Karen Tuzylak, Primary Education Lecturer
The Manchester Metropolitan University

I didn’t need to send something away for a couple of weeks to be transcribed. I got to read through all the transcripts and I could find the information that I wanted quickly and it was all presented really easily for me - all in one space.
— Karen Tuzylak
 

 

Get up and running fast with 6* Strategy and Support

We’ve supported hundreds of Diary Studies and will take you through everything to help ensure your study is successful.

Our strategists will work closely with you to understand your specific requirements, and to propose strategies for addressing the project brief.

Our support team will be on hand to ensure that you, your clients and your respondents have a 6* experience.

 

 

Stay compliant with Enterprise Validated Security

 
 

GDPR Compliant

ISO 27001 certified

Enterprise Ready

HIPAA compliant

 
 
 

 

Get in touch: let us support your Diary Study

Mobile Diary Studies are a quick, agile way to get a deeper understanding of your customers everyday lives and behaviours.

Projects can range from a few days to as long as a year.

After supporting thousands of projects, we’re learned a thing or two about optimising research for mobile and can activate your Mobile Diary Study in as little as one working day.

If you’d like to chat through your project and hear some suggestions about how we might be able to support you, please submit your details here and we will get back to you ASAP.

We’re looking forward to speaking with you.

Indeemo processes your personal data in order to respond to your query and provide you with information about our products and services. Please see our Privacy Statement for further information.

 

 

What our customers say

Check out what our customers say about our diary study tool on G2 Crowd & Capterra

 

Rating

4.7

(38 reviews)

KAREN T.

University Lecturer

“Indeemo : A Transformative Leap in Research and Data Analysis”

I know some academics will be scared of AI but I see it as a way to begin your research steps ahead so that your finishing point will be steps ahead of what you would have achieved. Just like the invention of the computer or the calculator, you wouldn't just go back to not using a computer.

Before this I would have had to gather maybe diary entries and videos in different formats and save them to my computer which would not have been in a user friendly format.

It would take months to get to this point of data analysis.


Posted on G2

Rating

4.8

(38 reviews)

STEFAN

Management Consulting, Self Employed

"(3 week diary study) Great value & very attentive customer service"

I was looking for an online platform to run a digital diary study with 15 customers over the course of 3 weeks for a large corporate client.

From the beginning, the team at indeemo was very helpful, provided me every info I needed and offered a fair pricing model (no forcing customers into yearly subscription packages ...). No product on the market offered me everything I was looking for, but in the end indeemo had the best package.

The support / account staff was very proactive in offering my support & quick to reply to all of my questions.


Posted on Capterra

 

 
 

New to Diary Studies?

Diary studies are an agile, remote research method that give you a deeper understanding of how people really think and behave.

Discover people’s behaviours, experiences and routines by capturing rich, raw in-the-moment multimedia insights.

 
 

 

Diary Study research methods

Learn more about the various diary study research methodologies we support.

 

 
 

Read our definitive guide to Diary Studies

Diary studies can be used for Market Research, UX Research or Healthcare Research methods.

In this white-paper you’ll learn how Diary Studies help you capture real-life, in-context moments from your research participants’ every day lives.

 
 

 

More examples of Diary Study use cases

Diary studies are agile and flexible research method and work in every research scenario and sector. Whether you are in consumer, UX, B2B or healthcare, a longitudinal diary study can help you better understand the contextual reality of your research participants’s lives and build empathy across your team. Here are a few examples.

 

Electric Vehicles

The transformational shift away from combustion engines to electric vehicles is well underway within the automotive industry. Like…

Read More →

Beverage Occasion Diaries

Working with a Media Agency that specialised in FMCG and positioned themselves as experts in food and beverages…

Read More →

Consumer Diaries

Our client, a qualitative research consultancy who helped FMCG brands gain a better insight into consumers’ relationships with everyday…

Read More →

Leisure

Our client offers a unique leisure experience where consumers socialise in an activity-based setting. Unlike the typical bar or club…

Read More →

 

 

Let our platform support your next Diary Study

Indeemo is available as a self service SaaS solution under annual licence or on a project subscription basis if your research is more adhoc in nature.

Get in touch now to schedule a free demo.